Welcome to the Autotrader Advisory Board.
Purpose:
The collective ambition of the Autotrader Advisory Board is to explore innovative solutions that solve real business challenges throughout the automotive industry. This collection of industry professionals will collaborate on key initiatives aimed at shaping the auto industry as a whole, as well as Autotrader’s business model.
What to expect:
The objective of these meetings is to continue to foster a strong relationship with our clients in an atmosphere that promotes real and authentic opportunities for constructive conversation throughout the agenda.
Please complete the survey that was emailed out to help us understand optimal timing for our next meeting.
Membership
Profile:
Automotive industry leaders
Term Limit:
One-year membership
Confidentiality:
NDAs required
Responsibilities
Product Innovation:
Discuss near and long-term product ideas that improve value
Data & Analytics:
Share best practices on the use of fact-based, data-driven decisions
Value Promotions:
Assist in determining promotions
Pricing and Packaging:
Provide insight on pricing
Format
Next Meeting:
TBD
Post-Meeting Surveys:
Surveys will be conducted to receive feedback on topics and initiatives