Deliver more sales by reaching shoppers anywhere in the U.S.
If shipping to car buyers is part of your business, Market Extension should be too.
With Market Extension, deliver your inventory to today’s modern car buyer – wherever they are.
Meet shoppers wherever they are
When you’re no longer limited by your physical location, sales opportunities can happen virtually anywhere.
Showcase simultaneously
This ideal solution allows for the same listing to strategically show in multiple DMAs, even without having a physical location in that market.
Compete at a higher level
Online-only dealerships can’t corner the market anymore. Offer the same end-to-end benefits and services to win more customers.
Drive conversions through Market Extension’s business-building benefits
Your delivery options are displayed in place of distance from shopper, along with a clickable link providing an overview of the delivery benefits.
Include details like shipping information and return policies on Vehicle Delivery Pages.
Reinforce customer confidence with consistent messaging across Autotrader, your dealership website and other advertising platforms.
Extend your dealership’s geographic reach
How to make the most of Market Extension
Make the virtual experience a reality
Overcome the distance by offering photos, videos, Facetime calls and more to help consumers picture themselves in the driver’s seat.
Clarity closes deals
Clearly outlining your delivery process, shipping costs and purchase assurances will help potential buyers feel comfortable and confident.
Know the script
Win more deals with a dedicated team equipped to field delivery leads.
Market Extension Essential
Turn low search results into high sales opportunities with this new product. With Market Extension Essential, you can display your relevant inventory to shoppers in surrounding areas when their searches on Autotrader and KBB.com produce limited results.
Hear it from us first
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Comedian Kenan Thompson Returns in New Autotrader Campaign: If You See a Car, Find It on Autotrader
Dealer News Display Advertising
Sep 12, 2023
National Multi-Media Campaign Shows How Easy It Is to Find, Buy Any Car via Autotrader ATLANTA, SEPTEMBER 12, 2023 – Comedian and entertainer Kenan Thompson stars in a new multi-media campaign […]
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Autotrader Names Hottest New, Used Cars of Summer 2023
Awards & 10 Best Lists Consumer News Dealer News
Aug 31, 2023
Trucks Dominate Lists of This Summer’s Most-Researched Vehicles on Autotrader ATLANTA, Aug. 31, 2023 /PRNewswire/ — Summer 2023 is on pace to be the hottest ever on record, and the car market […]
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National Dog Day – 2023 Best Cars for Dog Lovers List
Awards & 10 Best Lists Consumer News
Aug 24, 2023
Autotrader Celebrates National Dog Day with Makeovers to Help Shelter Pups Find Fur-Ever Homes ATLANTA, August 24, 2023 – According to a recent study from Autotrader, 92% of dog owners consider […]
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10 Best Electric Vehicles of 2023
Jun 21, 2023
ATLANTA, June 21, 2023 – The electric vehicle (EV) business is booming, and consumer interest in EVs has increased dramatically this year alone. EV sales grew from a share below 1% […]
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10 Best Cars for Recent College Graduates in 2023
Awards & 10 Best Lists Consumer News Vehicle Values & Pricing
Jun 1, 2023
ATLANTA, June 1, 2023 /PRNewswire/ — May officially kicked off graduation season, with a fresh new crop of college graduates accepting their diplomas and heading off into the world in the market […]
